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THE ENHANCED KPI GUIDE

For Loyalty Programs


When it comes to tracking key performance indicators for loyalty programs, there are different themes that can help you build an aspirational measurement model. Using this guide you'll be able to track and analyze loyalty program data and develop a more knowledgable understanding of how your program is performing.

This guide contains: 

  • The 4 main themes that loyalty program KPIs fall under
  • How to track attribution and ROI calculations for your loyalty program
  • Easy-to-understand breakdowns of different formulas and explanations for the KPIs they measure 
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